HTML5 is the latest version of the Hypertext Markup Language, the standard coding language used for creating web pages. It has revolutionized the way websites are designed and developed, making them more interactive and user-friendly. With the introduction of new features and elements in HTML5, there has been an ongoing debate about whether the target="_blank" attribute should be used or not. Let's delve deeper into this topic and understand the pros and cons of using target="_blank" in HTML5.
To begin with, let's first understand what the target="_blank" attribute does. This attribute is used to open a link in a new window or tab when clicked. It is commonly used when the website owner wants the user to navigate to an external page without leaving the current page. In simpler terms, it keeps the original page open and opens the linked page in a new tab or window, allowing the user to easily switch back to the original page. This attribute was first introduced in HTML4 and has been carried over to HTML5.
One of the main arguments in favor of using target="_blank" is that it improves user experience. It allows the user to multitask and keep the original page open while exploring the linked page. This is especially useful when the linked page contains important information that the user might need to refer back to. It also saves the user from the hassle of navigating back and forth between pages. Moreover, target="_blank" is particularly beneficial for e-commerce websites, where the user might want to compare products from different websites without losing their current page.
On the other hand, opponents of using target="_blank" argue that it goes against the basic principles of web design. It is believed that a website should have control over its user's browsing experience and not open external links in a new window without their consent. This attribute can also be exploited by malicious websites, as it can be used to open pop-ups and redirect users to unwanted pages. This not only hampers the user experience but also poses a security risk.
Another concern with using target="_blank" is its impact on website traffic and SEO. When a user clicks on a link with this attribute, it opens in a new tab or window, which means the original page is not technically "left". As a result, the website owner might not get an accurate count of unique visitors and page views, affecting the analytics and traffic data. Moreover, search engines might not give full credit to the website for the linked page, as the user is technically still on the original page.
In conclusion, the use of target="_blank" in HTML5 is a matter of personal preference and depends on the purpose of the website. While it does have its advantages in terms of user experience and multitasking, it also has its drawbacks such as security risks and impact on website traffic. As a best practice, website owners should carefully consider the need for this attribute and use it sparingly, keeping in mind the potential consequences. As HTML5 continues to evolve, it is important to stay updated and make informed decisions when it comes to using its features.
